Anything that can make it easier to discover great content on the Internet is always welcome. I've been having a look at Blip, a video service that helps do this for web series. It offers many facilities to help viewers and producers of web series alike. Blip is more than just a video web site or a collection of apps; it is the concept of a TV channel reinterpreted for the web. Crucially, it promotes web series content through its own web site and apps and on major social media websites and provides a business model where web series producers can make money too. In this blog post I'll be taking a look at the blip experience and examining what is in it for viewers and producers alike.